Factiva(R), a Dow Jones and Reuters Company, announced today major innovations to Factiva SalesWorks(TM), a comprehensive collection of company, industry and executive news and information designed specifically to help salespeople increase productivity. With these enhancements, salespeople are now better equipped to take advantage of constant business change such as management moves, company financials or new ownership. Additionally, they can identify opportunities and better understand their clients and prospects, leading to improved relationships and increased revenue.


Factiva SalesWorks has always armed sales professionals with key information to better target prospects and close deals faster. Building on Factiva's commitment to meeting customer needs, the company is introducing the following additional enhancements to Factiva SalesWorks to give users a competitive selling edge:


-- Innovative Prospecting Functionality - Unique to Factiva, this new


dynamic functionality identifies companies associated with a specific


change or news topic to build targeted prospecting lists. With the


ever-changing marketplace, news is vital for helping salespeople find


up-to-date opportunities that give them a competitive selling edge.


-- Unique Visualization Capabilities - By leveraging Factiva Discovery


Technologies(TM), a suite of capabilities that uses text-mining


technologies, charts and graphs, and Factiva's patented taxonomy,


Factiva SalesWorks now includes a powerful and comprehensive view of


news highlights and trends related to a company or industry. This


allows users to spot and capitalize on opportunities at a glance,


without sifting through vast amounts of information.


-- New Executive and Technology Content - New information provided by


Harte-Hanks enables users to expand networking to executives


responsible for IT decisions and to uncover new opportunities.


Location-specific technology information is also available.


-- Market Research Profiles: Provided by Datamonitor, the additional


information includes market research profiles of more than 2,500


market sectors globally, including sector overview, market value,


market share, competitive landscape and market forecasts.


-- Improved Reporting Capabilities - Enhancements to company, executive


and industry snapshots allow users to select a pre-built report


template or customize their own report to view in PDF format.


-- Additional Delivery Capabilities - It's now even easier for users to


access Factiva SalesWorks information via Blackberry(TM) and RSS


delivery.


-- Integration Enhancements - By integrating Factiva SalesWorks into the


applications that salespeople use every day, organizations can unite


their internal customer data with rich business information,


optimizing productivity and providing superior business intelligence


where they want it and how they want it. This upgraded offering


includes new robust features to simplify and improve integration and


makes available more private company and executive content.


Alan Scott, chief marketing officer of Factiva, said, "As a recognized leader in innovation, Factiva wants to transform the way sales professionals compete in today's marketplace - and these enhancements are aimed at driving sales productivity and revenue in very unique ways. In fact, customers have shared that Factiva SalesWorks has increased their ability to sell more effectively, and our revenue supports that feedback. Within the first four months of 2006, Factiva has doubled its revenue for Factiva SalesWorks."


Factiva SalesWorks provides information on millions of public and private companies and executives worldwide and allows users to quickly identify and qualify prospects with in-depth company information, executive biographies, dynamic prospecting lists, relevant competitor analysis and highly targeted news coverage. Factiva SalesWorks provides business-critical content from news providers such as Dow Jones and Reuters and business information from Reuters Fundamentals, D&B, Datamonitor, ZoomInfo, Hemscott, Standard & Poor's, Mergent, Investext, Thomson Financial, Jobson's, Marquis Who's Who, Freedonia, IBISWorld Business Information, MarketResearch.com, and others.


To learn more about Factiva SalesWorks visit http://www.factiva.com, and to request additional information contact http://www.factiva.com/solutions.


About Factiva(R)


Factiva, a Dow Jones and Reuters Company, provides essential business news and information together with the content delivery tools and services that enable professionals to make better decisions faster. Factiva's unrivalled collection of more than 10,000 authoritative sources includes the exclusive combination of The Wall Street Journal, the Financial Times(R), Dow Jones and Reuters newswires and the Associated Press, as well as Reuters Fundamentals and D&B(R) company profiles.


Factiva's innovative, XML-based and Web services-enabled technology platform provides access to this rich content collection via Factiva's role-specific products or through customized enterprise, group or personal solutions. Executives, information professionals, marketers, salespeople and other professionals can easily monitor and understand the latest news, market trends and business challenges relevant to them - directly from the Microsoft(R) Office and job-specific applications they use every day.